{"id":10599,"date":"2019-12-12T14:04:14","date_gmt":"2019-12-12T11:04:14","guid":{"rendered":"http:\/\/www.saranghanguk.ro\/?p=10599"},"modified":"2019-12-12T14:04:14","modified_gmt":"2019-12-12T11:04:14","slug":"samsung-electronics-ocupa-locul-6-in-topul-best-global-brands-realizat-de-interbrand","status":"publish","type":"post","link":"https:\/\/www.saranghanguk.ro\/index.php\/2019\/12\/12\/samsung-electronics-ocupa-locul-6-in-topul-best-global-brands-realizat-de-interbrand\/","title":{"rendered":"Samsung Electronics ocup\u0103 locul 6 \u00een topul Best Global Brands realizat de Interbrand"},"content":{"rendered":"<p style=\"text-align: justify;\">Samsung Electronics Co., Ltd. a anun\u021bat c\u0103 \u00ee\u0219i men\u021bine pozi\u021bia a 6-a \u00een topul \u201eBest Global Brands 2019\u201d, cu o valoare de brand de 61,1 miliarde de dolari \u2013 o cre\u0219tere de dou\u0103 procente fa\u021b\u0103 de anul trecut, informeaz\u0103 un comunicat remis presei.<\/p>\n<p style=\"text-align: justify;\">Principalii factori care au avut un rol important \u00een succesul \u00eenregistrat de Samsung sunt:<\/p>\n<ul style=\"text-align: justify;\">\n<li>Lansarea continu\u0103 de produse inovative, care se potrivesc cu stilul de via\u021b\u0103 \u0219i cu nevoile utilizatorilor, precum gama de frigidere BESPOKE, Sero TV \u0219i smartphone-ul Galaxy Fold.<\/li>\n<li>Poten\u021bialul de cre\u0219tere sustenabil bazat pe tehnologii inovatoare ce includ tehnologia 5G, Al, IoT \u0219i industria auto.<\/li>\n<li>Primul loc la nivel global pe pia\u021ba semiconductorilor \u0219i rolul de lider \u00een tehnologie.<\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.saranghanguk.ro\/wp-content\/uploads\/2019\/12\/imageedit_1_6111993103.png\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-10601\" src=\"http:\/\/www.saranghanguk.ro\/wp-content\/uploads\/2019\/12\/imageedit_1_6111993103.png\" alt=\"\" width=\"900\" height=\"460\" srcset=\"https:\/\/www.saranghanguk.ro\/wp-content\/uploads\/2019\/12\/imageedit_1_6111993103.png 900w, https:\/\/www.saranghanguk.ro\/wp-content\/uploads\/2019\/12\/imageedit_1_6111993103-300x153.png 300w, https:\/\/www.saranghanguk.ro\/wp-content\/uploads\/2019\/12\/imageedit_1_6111993103-768x393.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Divizia de telefoane mobile a continuat s\u0103 promoveze device-uri special create pentru nevoile consumatorilor. Compania este lider \u00een categoria smartphone-urilor pliabile, datorit\u0103 lans\u0103rii lui Galaxy Fold \u0219i continu\u0103 s\u0103 livreze pove\u0219ti cu care consumatorii rezoneaz\u0103, sub umbrela lui \u201cDo What You Can\u2019t\u201d. Samsung este lider \u0219i \u00een categoria display-urilor, pozi\u021bie pe care \u0219i-o men\u021bine de 13 ani consecutivi, oferind experien\u021be vizuale excep\u021bionale utilizatorilor nu doar prin tehnologia 8K sau prin display-urile LED, ci \u0219i prin lansarea de produse speciale, precum The Sero, The Frame \u0219i The Serif. \u00cen categoria electrocasnicelor, Samsung \u0219i-a men\u021binut pozi\u021bia de lider at\u00e2t \u00een categoria frigiderelor, c\u00e2t \u0219i \u00een cea a ma\u0219inilor de sp\u0103lat \u0219i continu\u0103 s\u0103 lanseze produse noi \u0219i inovatoare, care s\u0103 aduc\u0103 reale beneficii consumatorilor, a\u0219a cum este de exemplu noua gam\u0103 BESPOKE.<\/p>\n<p style=\"text-align: justify;\">Samsung joac\u0103 un rol important \u0219i \u00een avansul tehnologiei 5G, anul acesta lans\u00e2nd primul s\u0103u smartphone 5G. Tehnologia 5G la care Samsung lucreaz\u0103 \u00ee\u0219i propune s\u0103 fac\u0103 inteligen\u021ba artificial\u0103 \u0219i Internet of Things mult mai tangibile. De asemenea, Samsung aloc\u0103 resurse \u0219i \u00een industria auto, dezvolt\u00e2nd vehicule autonome care ating viteze nemai\u00eent\u00e2lnite.<\/p>\n<p style=\"text-align: justify;\">Divizia semiconductorilor \u0219i-a consolidat prezen\u021ba pe pia\u021b\u0103 \u00een acest an prin \u00eenceperea produc\u021biei \u00een mas\u0103 a primului DRAM mobil LPDDR5 de 12 gigbabi\u021bi (Gb) din industrie \u0219i a memoriei V-NAND de genera\u021bia a \u0219asea, care are primul design de 100+ straturi din industrie. Mai mult, Samsung investe\u0219te constant \u00een cercetare \u0219i dezvoltare \u0219i \u00een extinderea mijloacelor necesare de produc\u021bie a semiconductorilor.<\/p>\n<p style=\"text-align: justify;\">Pozi\u021bia de lider pe care o are Samsung \u00een industrie \u0219i investi\u021biile constante \u00een inova\u021bie au contribuit de asemenea la ob\u021binerea pozi\u021biei din acest top. Investi\u021biile companiei nu s-au limitat doar la cercetare \u0219i dezvoltare \u00een interiorul companiei, ci au inclus \u0219i eforturi de extindere a ecosistemului prin parteneriate strategice, precum \u0219i investi\u021bii \u00een start-up-uri, ceea ce \u00eenseamn\u0103 oportunit\u0103\u021bi de business \u00een domenii variate, precum industria auto.<\/p>\n<p style=\"text-align: justify;\">\n\u201e<em>Suntem entuziasma\u021bi c\u0103 eforturile noastre constante de a oferi inova\u021bii semnificative \u00een via\u021ba utilizatorilor no\u0219tri, menite s\u0103 le fac\u0103 via\u021ba mai bun\u0103, au fost primite at\u00e2t de bine. Pentru c\u0103 vrem s\u0103 ne consolid\u0103m pozi\u021bia de brand, vom continua s\u0103 ne ascult\u0103m consumatorii, s\u0103 \u00eenv\u0103\u021b\u0103m de la ei \u0219i s\u0103 particip\u0103m activ la schimb\u0103rile din societate, schimb\u0103ri care se bazeaz\u0103 pe inova\u021bie<\/em>\u201d, a declarat YH Lee, CMO, Samsung Electronics, potrivit sursei citate.<\/p>\n<p style=\"text-align: justify;\">Dup\u0103 publicarea topului Best Global Brands, va fi organizat \u0219i summit-ul Best Global Brands, la New York, pe 23 octombrie.<\/p>\n<p style=\"text-align: justify;\"><strong>Cre\u0219terea Samsung Electronics \u00een ceea ce prive\u0219te valoarea de brand<\/strong><\/p>\n<table width=\"0\">\n<tbody>\n<tr>\n<td width=\"108\">Anul<\/td>\n<td width=\"77\">2013<\/td>\n<td width=\"77\">2014<\/td>\n<td width=\"77\">2015<\/td>\n<td width=\"77\">2016<\/td>\n<td width=\"77\">2017<\/td>\n<td width=\"77\">2018<\/td>\n<td width=\"77\">2019<\/td>\n<\/tr>\n<tr>\n<td width=\"108\">Valoare brand<br \/>\n(USD; \u00een milioane)<\/td>\n<td width=\"77\">39,610<\/td>\n<td width=\"77\">45,462<\/td>\n<td width=\"77\">45,297<\/td>\n<td width=\"77\">51,808<\/td>\n<td width=\"77\">56,249<\/td>\n<td width=\"77\">59,890<\/td>\n<td width=\"77\">61,098<\/td>\n<\/tr>\n<tr>\n<td width=\"108\">Clasament<\/td>\n<td width=\"77\">8<\/td>\n<td width=\"77\">7<\/td>\n<td width=\"77\">7<\/td>\n<td width=\"77\">7<\/td>\n<td width=\"77\">6<\/td>\n<td width=\"77\">6<\/td>\n<td width=\"77\">6<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Samsung Electronics Co., Ltd. a anun\u021bat c\u0103 \u00ee\u0219i men\u021bine pozi\u021bia a 6-a \u00een topul \u201eBest Global Brands 2019\u201d, cu o..<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[251],"tags":[2755,2754,30],"_links":{"self":[{"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/posts\/10599"}],"collection":[{"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/comments?post=10599"}],"version-history":[{"count":1,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/posts\/10599\/revisions"}],"predecessor-version":[{"id":10602,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/posts\/10599\/revisions\/10602"}],"wp:attachment":[{"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/media?parent=10599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/categories?post=10599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saranghanguk.ro\/index.php\/wp-json\/wp\/v2\/tags?post=10599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}